Suspicious minds: why Elvis's posthumous popularity is plummeting (the guardian)

Suspicious minds: why Elvis's posthumous popularity is plummeting (the guardian)

Suspicious minds: why Elvis's posthumous popularity is plummeting (the guardian)

With a third of young adults having never heard an Elvis song and the value of his merchandise sinking, is the king of rock’n’roll destined to be remembered as nothing more than a goofy tribute act?

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